Created in China with French talent: Interview with Matthieu Rochette-Schneider at 7th CIIE


Arina Yakupova
Arina Yakupova Yan Jingyang
Have you ever wondered what perfume Louis XIV wore? The French company centdegrés has recreated the original perfume and showcased it at the 7th CIIE.

Arina Yakupova
Arina Yakupova Yan Jingyang

Have you ever wondered what perfume Louis XIV wore? The French company centdegrés, in collaboration with the Osmothèque, has recreated the original perfume and showcased a collection of historical perfumes at the 7th CIIE. Here is the interview with Matthieu Rochette-Schneider, the general manager of centdegrés in China. We discussed the niche perfumery and what "Created in China with French talent" means.

Shot by Yan Jingyang. Edited by Arina Yakupova. Reported by Arina Yakupova. Subtitles by Arina Yakupova.


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